The Emory Wheel - Online Edition

All display advertising is to be paid in advance by check, money order or Visa/MasterCard. Credit may be established after a new advertiser has paid in advance for at least three advertisements. Advertisements which are sent through the mail by a new advertiser that do not include payment will be held until payment is made. At that time, The Emory Wheel will run the ad.
Accounts having a balance over 30 days past due will be charged 5% monthly interest on the unpaid balance. Accounts between 60 and 90 days past due will be charged 7.5% monthly interest and denied advertising until the balance is paid.
All rates are non-commissionable.

All advertising copy is subject to approval by The Emory Wheel.
Advertisement for products or services which are illegal or which are contrary to the policies of Emory University will not be accepted.
Advertisements which are false and/or misleading will not be accepted.
No paid advertisements can be accompanied by news stories or free notices.
The Emory Wheel will honor position requests when possible, but will not guarantee or sell positions.
The Emory Wheel will not be liable in damages for any error in any advertisement or for more than the cost of the space occupied by the advertisement which is in error.
Advertisers will be charged full price for space cancelled after deadline.
If ad copy comes in late and cannot be placed, advertiser will still be charged for reserved space.
Advertisements that resemble the editorial style will be marked "Advertisement" by The Emory Wheel.

The Emory Wheel is a five-column tabloid reproduced by offset printing. Columns are 11 picas wide (1 5/6 inches) with a one pica gutter between them. A full page is 14 inches deep. (Please allow 1/4 inch for folio.)
Ads greater than or equal to 40 column inches must be either 4 col X 13.5 col/in, 5 X 9 col/in, 5 X 10 col/in, or 5 X 13.5 col/in.
Advertisements which are more than 11 inches in depth will be run at full page depth (13.5 inches) and charged accordingly.
80 line screen is preferred for camera-ready material.
The minimum display ad size is two column inches. A col/in is one column wide by one inch deep.

The Emory Wheel is the Emory community's primary source for news and information. The Wheel is printed every Tuesday and Friday throughout the acadmeic year, except during holidays and exam periods. The Wheel is distributed free throughout campus and surrounding areas, including Emory University Hospital System, the Centers for Disease Control and Prevention, the Carter Presidential Center and the Yerkes Regional Primate Research Center. With a circulation of 7,500, the Wheel is the best way to get your message across to the community.

$160 per 2,000 inserts.
$25 extra per 1,000 inserts for over 16 pages.
Advertisers must place at least 2,000 inserts, but not exceed 4,000 inserts. Even distribution of inserts is not guaranteed to those advertisers who do not place the maximum amount of 4,000.
Insert space must be approved by The Emory Wheel Display Manager at 727-6178 before inserts are sent to the printer.
All inserts must be pre-printed and shipped to the printer at Walton Press, Inc., 402 Mayfield Drive, Monroe, GA 30655, Attn.: The Emory Wheel.

Advertisers may sign contracts for frequency or bulk discounts, but not both. All contracts are for the Emory academic year (August-May). Contracts must be approved by The Emory Wheel before these rates take effect.
Advertising agencies may choose either a frequency discount based on total advertisements sold by the agency or a bulk discount which will vary for each individual client.

All classifieds are to run prepaid. Mastercard and Visa accepted. Go to www.universaladvertising.com for online service.



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